Daniel Steadman

Digital Designer (UI / UX) – eCommerce & In-House Experience

Mablethorpe, Lincolnshire (open to relocation & remote)

07411 241 662

danielsteadman64@gmail.com

www.dansteadman.co.uk | www.steadcutmodels.co.uk

Profile

Digital designer with strong in-house experience across UI, UX and web design, specialising in research-led, user-centred digital solutions. Experienced in improving eCommerce journeys, designing scalable interfaces, and collaborating closely with developers and stakeholders to balance business goals with user needs. Confident working end-to-end from discovery and wireframing through to high-fidelity UI and implementation support. Technically literate (HTML/CSS) with a structured, delivery-focused mindset.

Core Skills

UI Design • UX Design • Digital Design • eCommerce UX

Figma • Adobe Creative Suite • HTML • CSS

Wireframing • Prototyping • User Research • Usability Testing

Design Systems • Accessibility • Stakeholder Collaboration

Project Coordination • PRINCE2 Methodology

Professional Experience

Steadcut Models - Founder / Designer

Dec 2024 - Present | Alford, Lincolnshire

Founded and manage a small design-led eCommerce business selling custom laser-cut and 3D-printed model kits.
Designed and maintained the Wix-based eCommerce website, managing layout, content, and product presentation.
Designed physical products using CAD, laser cutting, and 3D printing, ensuring precision and quality.
Managed branding, product visuals, and customer experience end-to-end.

Safelincs Ltd - Usability, Systems & Projects Analyst

Jan 2023 - Nov 2024 | Hull, Kingston upon Hull

Analysed a large-scale eCommerce platform and internal systems to identify usability issues, UX friction, and process inefficiencies.
Conducted user research and behavioural analysis to inform data-driven UX and UI improvements.
Designed and prototyped UX/UI solutions in Figma, aligning design decisions with commercial and operational goals.
Produced clear documentation and design artefacts to support development and stakeholder alignment.
Collaborated cross-functionally with developers, marketing, and senior stakeholders to deliver iterative system improvements.
Monitored post-implementation performance and contributed to continuous optimisation of digital journeys.

Safelincs Ltd - Web / Graphic Designer

Aug 2018 - Jan 2023 | Alford, Lincolnshire

Designed and delivered digital and print assets across web, marketing, and eCommerce channels.
Created responsive website layouts and UI components focused on clarity, usability, and accessibility.
Worked closely with developers to translate visual designs into production-ready interfaces.
Designed graphics, UI assets, and visual concepts using Adobe Creative Suite and Figma.
Used HTML and CSS to structure and style web pages, ensuring consistency across devices and browsers.
Supported ongoing optimisation of site content and user journeys through design improvements.

Education & Training

UX Design Institute - UX Design Diploma Applied end-to-end UX processes including research, ideation, wireframing, prototyping, and usability testing.

PRINCE2 Practitioner Applied structured project management methodologies across real-world scenarios.

PRINCE2 Foundation Understanding of PRINCE2 principles, roles, and controlled project delivery.